Tech Marketing & Sales Keys for Achieving Lift & Driving Options Sell-Through — TecHome Builder HiVol Panel Discussion at THBS & HTS Fall 2023 in Phoenix, AZ.

This session focuses on two critical process areas for getting tech right: developing a tech marketing message platform and planning and establishing the asset base for tech options sell-through.

Track Chair: Avi Rosenthal – bluesalve partners

Our Panel Includes:

David Bernadino – Ammunition Agency, Monica Wheaton – ECI Insearch, Peter Beucke – Landsea Homes, Paul Cardis – On3, Will West – OliverIQ

Sponsored Presentation By: Derek Cowburn – LumenCache

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