Upcoming Events: Fall 2024 - November 5-7, Pasadena CA | Spring 2025 - April 15-17, Orlando FL

In this session, we’ll present and discuss an ideal personalization process, leveraging the strategic sales intent of helping the buyer buy vs. selling them stuff. We’ll center on buyer-designer relations, outlining the ideal schedule of interactions and assignments, what the activities and purposes are in each step and how they add up to an optimized customer experience and maximized options sales. Attendees will leave with a strawman process they can beat-up and adapt to their own operations.

Sponsored By: Higharc

Meet The Presenters:

Nancy Giangeruso – BCD-it™ | Lauri Woods – Buffington Homes of Arkansas | Kathy Floyd – Kathy Floyd Consulting | Melanie Gowans – Shane Homes | Leigh Ann Booker – Southwestern Interiors Design | Theresa Glatfelter – Parker Mason Designs

Builder Innovator

Builder Innovator

Helping builders get innovation done right!

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