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Ken Peterson

VP Sales & Marketing, Shea Homes
LinkedIn

Ken Peterson has over 38 years of experience in the new home industry, over 28 of them as the Vice President of Sales and Marketing for Shea Homes’ Arizona Division. During his time at Shea Homes, he has led his team through the best & worst economic times and the attainment of the highest local and national awards in the home building industry. Ken has led the integration of new technologies to enhance Shea Homes’ “Connected Home” packages and continues to beta test technology solutions for all divisions. He is noted for the introduction of many home buying experience platforms such as Self-Guided Tours (UTour), BombBomb video messaging, Zonda’s Online DSA, VR frame walks, and immersive VR home & community tours. He co-developed Foundations (a national Sales Training program) and is a proficient facilitator of the 7 Habits of Highly Effective People. More importantly, he inspires his team to deliver unparalleled customer service and build the finest homes and communities in America. Additionally, he is regarded as a local industry expert by TradePartners, peers, and media. To date, Ken and his team has managed over 30,000 new home closings. Ken has led the integration of new technologies to enhance Shea Homes’ “Connected Home” packages and continues to beta test technology solutions for all divisions. He is noted for the introduction of many home buying experience platforms such as Self-Guided Tours (UTour), BombBomb video messaging, Zonda’s Online DSA, VR frame walks, and immersive VR home & community tours. He co-developed Foundations (a national Sales Training program) and is a proficient facilitator of the 7 Habits of Highly Effective People. More importantly, he inspires his team to deliver unparalleled customer service and build the finest homes and communities in America. Additionally, he is regarded as a local industry expert by TradePartners, peers, and media. To date, Ken and his team has managed over 30,000 new home closings.

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