We discuss the front end approach to organizing, strategizing, and planning for technology in homes. It emphasizes the importance of making collaborative decisions involving various stakeholders, such as individual strategists, multidisciplinary teams, vendors, technicians, and customers. The focus is on understanding why technology is being implemented in homes and considering factors like competitive advantages, revenue splits, and customer demographics. The speaker presents a complex decision-making framework involving technology categories, lifestyle personas, room-by-room technology applications, and central benefits like health, safety, and connectivity. The goal is to guide viewers on how to approach and make informed decisions about incorporating technology in home construction and design.

Builder Innovator

Builder Innovator

Helping builders get innovation done right!

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