Developing the Tech Merchandise Plan Standards Options & Pricing Strategies — TecHome Builder HiVol Panel Discussion at THBS & HTS Fall 2023 in Phoenix, AZ.

A solid technology merchandise plan is essential to your success, especially when thought through collaboratively with key players on your tech team, tech platform vendors, and trade partners. During this session, we will walk you through the steps and timing that can lead to solid plans and how to feed those plans to downstream functions to get maximum value. In addition to establishing and communicating value-based pricing, which is essential to profitability and sell-through, we will also discuss the art of developing well-matched standards and options packages.

Track Chair: Avi Rosenthal – bluesalve partners

Our Panel Includes: JC Gonzalez – HomePro

Sponsored By: Daikin

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